Q3 technologies provides Search Engine Optimization (SEO) activities for a B2B eMarketplace Company.

Q3's global sourcing model gives the maximum benefit to customers in terms of cost savings, improved quality, access to highly talented professionals, flexibility of operations and reduced time to market.

Company Profile

Our Client is the most comprehensive B2B eMarketplace for buying and selling of goods and business services. It operates several B2B portals catering to different industry segments through its eMarket Services business. Our Client is one of the largest online market place that offers a very simple, fast and low cost solution to develop an ongoing online presence at the top of the Google search results. You can create your free company account to benefit from best quality / price ratio to be visible on Google and other search engines with the guarantee to be found.

Challenge

The biggest challenge was increasing the site ranking and reaching their potential clients – manufacturers, seller and buyers - who live in all four corners of the world and everywhere in between. The Client asked us to promote their web site into the major search engines and directories. The challenge was to list and achieve top ranking with their most popular keywords. Web site needs to rank above their competitor's web site in major search engines. They also wanted us to try out various Online Public Relations initiatives like article distribution, public relations, blogging, and social media.

Ongoing challenges include:

• Improving blog traffic
• Increasing link popularity
• Increasing conversions
• Finding creative ways online to reach their ideal clients

Solution

At Q3 we specialize in developing search engine compatible web sites and online identities that not only receive substantial traffic, but also convert that traffic into profits. With our team's in-depth knowledge and rich experience we worked out a systematic and methodical plan that could promote our client to the top search engine placement in more of their keyword categories. We identified and analyzed popular keywords which are fit for their online services and can give targeted traffic for their B2B Portal. Our team did competitors site's study and work out unique search engine optimization and placement strategy to achieve top ranking for the web site.

First, we worked with the client to identify and develop "power words, key phrases" that are most relevant to their Services. Then we suggested changes in the web pages and revised the navigation system of the client to reflect the chosen keywords before re-submitting the site to targeted search engines. To assess the effectiveness of our hard work and to strategize additional SEO tactics, we continually analyzes web site's ranking on an engine-by-engine basis to examine the algorithms each search engine used to rank Web sites and the results achieved. We optimized existing web pages with various techniques and made them search engine friendly. Our team made some little changes in the content of web site for higher ranking. We worked systematically and methodically on each phase and delivered a reliable solution.

Benefits

The web site got listed successfully in all major search engines and directories with top positions for their important keywords and key phrases. It also drastically increased its ranking on major search engines such as Google, Yahoo! and AOL. As a result, the client has taken advantage of interactive opportunities to reach its target market.